· The average sales growth rate of ten independent auto companies in the first half of the year reached 28%

In the first half of 2016, the sales volume of China's narrow passenger vehicle market (excluding micro-customers) continued to increase. The monthly sales volume reached 1.699 million units, up 19.4% year-on-year. From January to June, the sales volume of narrow-seat passenger vehicles reached 10.653 million units, a year-on-year increase. 11.5%. In the context of the slow increase in market sales, the growth rate of domestic independent brand passenger car sales is still higher than the industry average.

According to the data released by the automobile production and marketing authorities, Netcom’s statistics on the independent brands of ten Chinese car companies including Changan Automobile and Dongfeng Group found that the cumulative total sales of ten independent car companies in the first half of the year reached 2.746 million, of which Compared with 80% of the car sales, the average sales growth rate was 27.92%. Of course, some enterprises also experienced a significant slowdown or even negative growth.

The sales volume of self-owned car companies in the first half of the year Ranked the name of the car company. The cumulative sales in the first half of the year increased year-on-year. Total sales volume 1 Changan Automobile 56.39 8.03% 20.53%
2 Great Wall Motor 39.44 8.77% 14.36%
3 BAIC Group 35.11 55.84% 12.78%
4 Dongfeng Group 31.7 17.36% 11.54%
5 Geely Automobile 29.21 13.92% 10.63%
6 Chery Automobile 23.46 1.56% 8.54%
7 BYD Auto 21.41 -7.4% 7.8%
8 Guangzhou Automobile Passenger Vehicle 15.96 142.92% 5.81%
9 SAIC passenger car 12.08 62.58% 4.4%
10 FAW Group 9.9 -24.37% 3.61%
Total - 274.66 -
The statistics include seven state-owned enterprises (Changan Automobile, Dongfeng Group, Chery Automobile, BAIC Group, Guangzhou Automobile Group, SAIC Group, FAW Group) and three private enterprises (Great Wall Motor, Geely Automobile, BYD Auto). Among them, Changan Automobile, Great Wall Motor and BAIC Group became the top three car companies in the first half of this year, with a total sales volume of 1,309,400 units, accounting for nearly 50% of the total sales of the above 10 car companies.

From the sales in the first half of the year, Changan Automobile, Great Wall Motor and BAIC Group became the three highest-selling car companies, with sales reaching 563,900, 394,400 and 351,100, respectively, up 8.03%, 8.77% and 55.84% respectively. .

It is worth mentioning that, in addition to the double-digit growth in the top three sales, Dongfeng Group, Geely Automobile and SAIC passenger cars also achieved double-digit growth in the first half of the year, with sales of 317,000, 292,100 and 12.08 respectively. Ten thousand vehicles, the year-on-year growth was 17.36%, 13.92% and 62.58%.

In the first half of the year, Changan Auto's own sales growth slowed down, and the car segment's Yixiang and Yuexiang series both fell sharply, with a decline of around 20%. Two SUVs that once maintained rapid growth, CS35 showed a negative growth in the first half of the year, and CS75 has experienced a negative growth for three consecutive months since April. Although the growth rate of the two SUVs has gradually slowed down, the CS35 and CS75 have achieved nearly 100,000 results in the first half of the year.

Great Wall Motor has further stabilized its position in the SUV industry with its hot sales of various SUV models. One of the H6 cars is a continuation of the legend of God Car. In the first half of the year, the sales volume reached 240,300 units, second only to LaVida. The Great Wall can support the entire brand sales with only one H6. However, since nearly 90% of sales are SUV supply, the car is basically on hold.

The independent segment of BAIC Group has performed well. Since last year, the brand has begun to increase the layout of the SUV product line. At present, Beijing Auto has launched 6 SUVs, completing the A0 to A grade, the layout of urban SUVs and off-road vehicles, and the launch of BJ80. It is to seize the high-end SUV market. These products helped Beijing Sic Bo to seize 86,432 units in the SUV market, up 724.2% year-on-year, far exceeding the average level of its own brands.

Dongfeng Group's independent sales volume is Dongfeng Liuqi. Dongfeng Liuqi mainly supports MPV and SUV sales. Among them, MPV (Lingzhi and popular S500) models have performed well, accounting for 70% of their total sales. In the first half of the year, the results of 50,000 vehicles were completed. The Lingzhi series has launched a number of vehicles, including Lingzhi M3, Lingzhi M3 long wheelbase version, Lingzhi V3, Lingzhi M5, Lingzhi M5 long wheelbase version. Wait.

Unlike other independent brands, Geely relies mainly on the sedan market. Even though the SUV products Bo Yue and Emgrand GS have been listed on the market, the SUV has only accounted for about 23% of its total sales in June. However, this year's two SUVs launched by Geely, Bo Yue and Emgrand GS are remarkable in sales.

In June, the sales volume of Bo Yue increased by 35% from the previous month to 8142 units, and the Emgrand GS increased by 64% to 4,600 units. Although it is not too high in absolute terms, considering the climbing time of new products and limited production capacity, this Both cars will have more room for development this year.

After Chery's strategic transformation, sales volume has declined compared with the previous ones. However, due to the close launch of second-generation products and new products, the decline is gradually narrowing. After the transformation, Chery's overall product price has increased, and the brand power has also improved a lot. In the future, the future models such as Tiggo 7, Tiggo 9 and higher-end models will enter the market, which will be a good promotion for Chery's long-term future development.

Compared with GAC passenger cars, SAIC passenger cars are the fastest among the ten independent car companies. The sales growth rate in the first half of the year was 62.58% and 142.92% respectively.

The two-way development of SAIC's MG brand and Roewe brand, especially the involvement of Roewe brand new energy models, has expanded the SAIC market layout; GAC Chuanqi SUV model GS4 currently has a good sales in the SUV market, thanks to the sales growth of the SUV market. Chuanqi is still increasing the launch of new products. In September this year, the flagship SUV, GS8, will be officially launched.

In the first half of the year, there were two car companies with negative growth in sales, and BYD and FAW Group experienced different levels of sales decline. Due to the slower update speed of traditional auto products, BYD currently supports the overall sales volume with new energy products, which also led to a slight decline in total sales in the first half of the year. However, BYD has become the best-selling company in the new energy market.

FAW Group's own line of red flag products is lacking. FAW Jilin and Tianjin FAW are also the same. However, Red Flag has already planned a number of derivative products of H7. FAW Jilin Senya R7 page has just been listed, and the future product line will be gradually improved. Sales have brought about a good change.

The editor said: In fact, the above-mentioned ten independent brands are still facing good market pressure and still maintain good performance. The company is mainly due to the fact that the company has begun to make good products and rewards consumers with high-quality products. In the first half of this year, the average car companies experienced a slowdown in growth. The main reason was the market downturn in February and March. However, after the market in the first half of the year, various car companies have begun to look for problems. I believe that in the second half of the year, enterprises will turn the tide.

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