Reward energy efficiency "leader" of home appliances

The energy efficiency front runner system, which has been debated in the industry, has finally settled. Recently, seven departments including the National Development and Reform Commission jointly issued the "Notice on Implementing the "Energy-Efficient" "Leader" System Implementation Plan" (hereinafter referred to as the "Notice"), which was clearly proposed in inverter air conditioners, refrigerators, drum washing machines, flat panel TVs and other home appliances. Implement energy efficiency "leader" system.

It finally took three years

The energy efficiency leader system originated in Japan. This system is based on the performance of the most efficient products in the TV sets, refrigerators, and other products sold on the market. It is set as the energy efficiency target for these products after 5 years, and urges companies to make efforts to achieve this goal. The energy efficiency frontrunner system generally only defines the goals without interfering with the specific implementation process and maximizing corporate innovation. By the time the target is limited, equipment that fails to meet the standard will be eliminated, and the market will gradually provide high-performance products.

As early as 2012, when the state arranged financial subsidies of RMB 26.5 billion, and launched the promotion of air conditioners, flat-panel TVs, refrigerators, washing machines, and water heaters that meet energy-saving standards, it proposed to implement an energy efficiency “leader” system to achieve energy efficiency for “leaders”. The index's ultra-efficient products set higher subsidies. However, several years later, news about energy efficiency frontrunners was reported, but the official implementation and related rules have never been seen.

Prior to the "energy-saving benefits" policy to bring energy-saving products to sell well at the same time also seriously overdraft the market, after the domestic appliance industry, the momentum continues to decline, the market downturn, and some companies in the industry have a certain degree of conflict on subsidies, these are energy efficiency The reason why the leader system is extremely difficult to produce.

Recently, the website of the National Development and Reform Commission formally issued the “Notice”, which proposes a comprehensive consideration of the market size, energy-saving potential, technological development trend, and related standards and testing capabilities of the products, with a wide range of options, large potential for energy conservation, and good basic conditions. The energy-efficiency “leader” system was implemented in household appliances such as inverter air conditioners, refrigerators, drum washing machines, and flat-panel TVs, and gradually expanded to include office equipment, commercial equipment, lighting products, industrial equipment, and transportation tools.

Different from energy-saving benefits

After the release of the "Notice", some people in the industry are concerned that the energy efficiency leader system may, like the energy saving and benefit-mindedness policy, advance overdraft market demand and disrupt the normal operation of the market.

Xu Dongsheng, secretary general of the China Household Electrical Appliances Association, believes that there are essential differences between the two policies. The focus of the leader system on energy efficiency of home appliances is not to stimulate consumption, but rather to guide the industry to improve energy-saving technologies. Zhang Yanbin, the president of Orville Cloud Network Assistant, said that the front runner system is not a generalized system, but an incentive, and this time the subsidy is for manufacturers to guide manufacturers to upgrade their products to energy-saving products. The result will be to promote enterprises. Increasing the proportion of energy-efficient products in R&D and production does not directly affect consumption.

In fact, according to the requirements of the “Notice”, the threshold for energy efficiency “leaders” is quite high, the energy efficiency level is above the energy efficiency level 1 of the national energy efficiency standards, and it is the energy efficiency leading product in comparable products of the same type, and the energy efficiency “leader” “Indices should be increased year by year, and products must be mass-produced styling products. Enterprises must promise that the “leader” products will be supplied normally on mainstream sales channels. This puts forward higher requirements on the technical strength and innovation ability of enterprises. The finalists must satisfy the system requirements both in terms of energy efficiency and output, which is uneconomical for speculators.

Zhang Yanbin believes that the leader system of energy efficiency is now being introduced, and the time is “more appropriate”. The country has explicitly strengthened the general direction of energy conservation and emission reduction, but after the end of the energy saving and popularization policy, there is a certain phenomenon of “opening and reversing” on the market, and the energy efficiency is low. The proportion of home appliances has risen. According to the monitoring data of Ove Cloud, inverter air conditioners increased the proportion of Grade 3 energy efficiency products from 36.5% in 2013 to 54% in 2014, and the speed of Grade 3 in the inverter increased from 42% in 2013 to 77%. , Level 3 energy efficiency threshold products have a clear trend of resurgence.

It is expected that the first half of the

However, at present, the energy leader system is only a program that stipulates that in the application of products, energy efficiency “leader” of energy products shall be adopted for voluntary declaration, expert review, public announcement, etc. The “leader” catalog will be published annually. This time, it will definitely give incentives to energy efficiency leaders. However, the details of how to implement it, including details of incentives, have not yet been issued. The industry is expected to launch in the first half of this year.

The reporter learned from Gree, Kelon, and Zhixi higher-level enterprises that most companies are still waiting to see their attitudes. Some people in the industry bluntly announced the introduction of specific rules. Because of the high investment in R&D and production, it is necessary to calculate an economic account and then consider the input. However, Zhang Yanbin believes that many companies are currently not convinced about high-end products selling points, the program encourages manufacturers of finalists to use energy efficiency "leader" signs in brand promotion, product marketing, providing companies to promote energy-saving high-end products to consumers There is a persuasive reason that "companies must not give up such opportunities."