Roewe VISION-R Concept

SAIC Roewe VISION-R concept car was awarded the “2015 China Best Concept Car Design Award” by the “CARSTYLING” magazine, the most famous automobile design magazine in Japan, and became the first Chinese car brand to receive this award. Following this year's Roewe 360 ​​seizure of the German Red Dot “China Good Design Award”, SAIC Passenger Cars won another heavy award in the automotive design field, not only highlighting the strong strength of SAIC's own brand original design, but also enhancing the Chinese automotive design. The influence on the world stage.

The Roewe VISION-R concept car was created by SAIC's international design team. It is the interpretation of Roewe's new “rhythm” design language. It perfectly demonstrates Oriental aesthetics and internationalism from aspects of proportional attitude, face sculpture, design details and quality. The combination of high standards of design standards conveys a vivid and lively style of the East, allowing people to capture the sensational beauty in a single moment. In addition, VISION-R's forward-thinking thinking in pure electric four-door coupe models is also a bold exploration of the future direction of China's auto market, as opposed to the major manufacturers releasing SUV concept models. Based on this, SAIC Roewe VISION-R concept car was the only Chinese brand to win the “CARSTYLING China Automotive Design Award” with its overwhelming majority of votes passed by the jury.

Founded in 1973, CARSTYLING magazine has a history of 43 years. Its circulation is spread all over the world. It is in the same name as AUTODESIGN, a famous Italian car design magazine. It is the world's most authoritative automobile design magazine. Its organization "JAPAN CAR DESIGN AWARD" Japan Automobile Design Award is the vane of the Japanese automotive design community. The award-winning WISCO VISION-R concept car was highly recognized by the industry for SAIC Roewe automotive design standards and highlighted SAIC's strength in leading the fashion and leading times in the automotive design field.

To highlight the quality of the design, to enhance product quality. SAIC Passenger Car has been focusing on creating high-quality cars that meet consumers' aesthetics and is constantly pursuing product quality. In October of this year, Roewe 360, a mid-level car, stood out from the 999 entries. The first entry was to win the German Red Dot “China Good Design Award” and became the only automotive product of this award. In addition to its unique design, the Roewe 360 ​​also boasts all-round advantages such as large-scale space, 5.7L/100km ultra-low fuel consumption, 4G network intelligent driving system, and all-around high-quality surpassing mainstream joint-venture products, becoming 100,000-level mainstream. Jiajia preferred. Less than three months after being listed, Roewe 360's sales volume has approached 6,000 for two consecutive months, becoming the fastest-growing model in this year's newly-listed A-Class, and climbing speeds are two to three times that of most other models in its class.

In the future, the SAIC-Roewe brand will continue to take the initiative to grasp consumer psychology and market trends, create high-quality original automotive products, provide consumers with more valuable vehicle options, and continue to improve the status of China's automotive design in the world stage.