After-sales service is the key to winning the market

Recently, the opening ceremony of the first SAIC Datong After-sales Service Skills Contest and the launch of the “new journey to enjoy the heart” SAIC Motors RV experience event were held in Shanghai. This after-sales service skill contest brings together elite athletes from the SAIC Chase service team to demonstrate the first-class service level of the SAIC Chase service team. On the next day, the “new journey to enjoy the heart” SAIC Datong RV experience event launch ceremony, but also the high-end RV products represented by the concept of life and consumers have conducted an in-depth communication.

For a long time, SAIC Datong has always insisted on winning the market with brands in the field of commercial vehicles, and formed differentiated competitive advantages by deepening brand building, and established a strong user reputation. The unique value of the SAIC Datong brand comes from the two major innovations of products and services. It strives to maintain its leading position in products, and strives to achieve high-end and segmentation. In service, it always keeps in line with international standards and passes. A variety of interactive forms highlight the charm of the service brand.

Intense competition to see the strength of leading service value

Today's market competition is not just brand competition, product competition, but also service competition. After-sales service has become the key to the success of the current market. SAIC Chase has been adhering to the concept of providing consumers with better products and services since its establishment. On the one hand, it has continuously achieved breakthroughs in product quality through its own R&D and system manufacturing. On the other hand, it has always paid attention to user needs and continues to provide high quality for users. service. It is based on the international benchmark of product quality and service competitiveness, SAIC Chase won the recognition of market users and become a model of service for the commercial vehicle industry. This SAIC Chase “Fasting the legendary, striving to make the world” after-sales service skills contest not only demonstrated the professional style of the service personnel, but also created a positive and aggressive spirit of competition in the service system of SAIC Chase and passed a powerful terminal. The network construction provides the highest quality service throughout the pre-sale, in-sale, and after-sale processes, allowing consumers to use the process without any worries and to gain continuous recognition and establish a good reputation.

The content of this competition was systematic and comprehensive. It covered all aspects of service flow, customer communication, Spare Parts business, technical knowledge, maintenance skills, product knowledge, etc., and finally selected 8 contestants to enter the finals. . On the day of the game, the finalists competed in a tense and fierce competition. After completing several competition projects concerning vehicle troubleshooting, the vehicle was restarted and the third runner-up was finalized. With the success of this competition, SAIC Datong will create a higher level of service team to better serve the consumers, through the baptism of the market, through their own efforts, through the process of serving the vast number of consumers The practical experience has enabled more consumers to experience the after-sales experience of SAIC-Datong internationally and to pass on the “all-round, worry-free” after-sales service spirit to more users.

Based on the understanding of the market and users, SAIC Da Chin launched a brand new RV, with value innovation and experience innovation leading the trend of RV consumption in China. At the same time, with the launch of new cars as an opportunity, SAIC Da Chase innovatively proposed a “new journey, enjoyment” RV concept, providing private living space for high-level elites in the commercial sector and opening up more free leisure life for car owners. They travel through landscapes to fully appreciate the new experience of RV life.

SAIC Datong RV experience was officially launched in November this year, soliciting more than 50 travel plans from netizens across the country. Everyone was very interested in the way of traveling by “RV”. Food, beauty, affection, dreams... Everyone used a paragraph of text and a photo of Zhang Meitu to outline their own RV travel plans.

At the scene of the new journey to enjoy the SAIC Motors RV Experience Launching Ceremony, caravans from all over the country gathered together to witness the birth of the first “RV Experiencer” with SAIC Datong and announced the official start of the experience event. , with the commuter car to open the journey to explore by car. During the event, the RV enthusiasts also exchanged ideas around the “new journey, enjoyment” concept and in-depth tasting of the RVs. They experienced the high-end comfort of the RVs and experienced the freedom of RV culture. The unique charm of sex, passion and fearlessness.

It is reported that the "new journey to enjoy the heart" SAIC Chase RV experience officially opened in November until the end of March 2013. During the event, Datong prides itself on RV self-drive tours. It recruits local families who love food and travel, creates an exclusive RV travel opportunity, explores free travel routes, and uses a new way of travel during travel. Discover the beauty of life and enjoy the fun of RVs. It is believed that with the development of the activities, thousands of kilometers of terroir and humanities will enable the public to better appreciate the distinguished comfort and freeness of SAIC Chase as a business travel platform.

As a leading commercial vehicle brand in China, SAIC Datong not only pays attention to the enhancement of the value of auto service, but also pays more attention to the connection with public social life and promotes the progress of social life style. Through this event, SAIC Datong communicates high-end products, leading services and brand concepts with consumers, and displays the results of brand building in stages. This brings more valuable experience to users.

Background information:

Shanghai Auto Commercial Vehicle Co., Ltd. ("Shangqi Commercial Vehicle") is a wholly-owned subsidiary of SAIC Motor Corporation. Shanghai Auto Commercial Vehicle Co., Ltd. has demonstrated its own technological advantages. It has created a series of products for consumers based on the European commercial vehicle design standards, energy saving and environmental protection frontier concepts, and combined with a comfortable driving experience. The product spectrum covers passenger cars, trucks, and multi-functions. Commercial vehicles and special modified vehicles and other commercial vehicles in the entire field, the company has an international legendary commercial vehicle brand SAIC Chase.

SAIC Datong has taken the lead in the commercial vehicle industry in China with the introduction of fast and high-quality technologies such as personalized customization and intelligent variable configuration systems. The products are located at the front end of the industry in terms of fuel economy, low-carbon environmental protection, and comfort and safety. SAIC Datong sets a global vision, adheres to the core values ​​of "technology, trust, and enterprising" and strives to build Datong brand with international influence. It is committed to becoming an internationally competitive commercial vehicle company, providing consumers with a high starting point and high quality. , high-level commercial vehicle products and services.

SAIC Datong’s models are based on two types of long and short wheelbases, three high, medium and low heights, and cover three types of basic models: business reception vehicles, commuter coaches, and city logistics vehicles. It has formed a total of 2-16 seats. There are 96 detailed models of the basic model, and there are also professional modified vehicles that meet the needs of different industries, fully interpreting the versatility of commercial MPVs; the 9 international benchmarks of the products represent a comprehensive technological advancement, and will use the quality of automobiles and Many configurations were first introduced into the commercial vehicle sector and set a benchmark in the field of commercial vehicles.

8 service commitments, including lean service guarantee system for free roadside assistance, continuation of trips, 1-hour emergency response, 24-hour customer service, 48-hour troubleshooting, and differentiated value-added services, etc., based on confidence in products, SAIC Chase more Provide consumers with the industry's only three-year 80,000-kilometer powertrain warranty and two-year 50,000-kilometer vehicle warranty commitment. With a world-class after-sales service experience, it truly allows consumers to "go down the sky."