Faced with the fast-growing market demand, Shaanxi Fast Group promptly updated its service concept, improved its service level, actively improved its marketing system, improved its service network, and comprehensively promoted the diversification, systematization, and networking of marketing services under the new situation. Fast forward, and strive to lay a good foundation for the company to achieve sustained, rapid and scientific development.
According to the company's "four new sailing years" work and deployment, Fast has strengthened its 8th, 8th, 10th, DS series transmissions, all-aluminium alloy transmissions, AMT transmissions, retarders, etc. Product promotion and technical service training have been established as the focus of the annual marketing service work. We have been actively working on market development, network coverage, and technical training. We have fully satisfied the needs of users with new service concepts. Focusing on expanding the market segment of double-middle-axle passenger car transmissions, the company has formulated a series of corresponding marketing strategies to strengthen the early technical cooperation with the main engine plant, focusing on the formation of an integrated strategic development alliance, establishing a marketing and quick report system, and implementing one-stop marketing. Services, and to carry out "point-to-point marketing" for different characteristics of customers, to achieve differentiation, diversification and individualization of marketing models, so that technical services to fully meet the needs of users, formed a set of after-sales service, accessories sales, technical training and Information feedback Four-in-one link service development model.
At present, Fast's technical service system has been continuously improved and developed. According to the overall layout of the four categories of trucks, low- and medium-speed vehicles, construction machinery and passenger cars, 1,642 service stations have been developed. The sales headquarters pays attention to exerting the frontier advantage of the service station market, continuously improves the service standards, and strives to handle the user service information, achieving a 100% return visit to the user. In order to follow up the internationalization strategy of the automaker and adapt to the export needs of the automakers, Fast has continuously innovated the technical training mode, combined theoretical lectures with practical guidance, made full use of training resources, and established regional training centers. The three-level training network for headquarters, offices and service stations has made brand advantages and service advantages more visible. At the same time, the company also specially designed and produced training manuals and maintenance CD-ROMs in Russian and English versions, and cooperated with OEMs in Belarus, South Africa, Iran and other regions to carry out technical training to achieve service first. Trainers have conducted in-depth training for overseas distributors and service providers in Russia, Mongolia, Saudi Arabia, South Africa, Australia, Algeria and other countries and regions. They have met 100% of the needs of domestic and foreign users and have made Fast more than five stars. The service concept has been fully sublimated.
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